Leads are expensive. This one ran on
a tight budget.

Sabbianco, a Cyprus real estate agency since 2004, wanted more online contact requests, by form and by phone. Property buyers need many touchpoints before they call, and online leads are among the costliest to win.

• Cost-efficient Google Ads formats: Search and Performance Max.
• Several channels (search, email, discovery, display) to be present across the buying journey.
• A mix of video, graphics and text built to prompt contact.