Putting a national streetball event
on the map.

Raise Cyprus 3×3 as a national streetball event: more player registrations, a stronger online brand, more merchandise sales, and analytics to assess each annual event.

• A PPC and paid social strategy to drive registrations for every event.
• Display and video for recognition, discovery campaigns to retarget, search to capture the final step.
• Social activity that engaged players and spectators, customised for Paphos, Limassol, Nicosia and Larnaca.